Year on year since its launch in 2005, the Monkey Puzzle Day Nurseries Franchise has consistently accomplished outstanding progress. At present we have 25 Ofsted-approved nurseries owned and operated by our Franchisees, embracing a combined capacity of some 2,500 child places.

That positions us as the undisputed market leader in the franchised nursery sector and well up among the “Top 10” U.K. nursery groups overall. Growth continues at a brisk pace and work is currently in progress, with newly-contracted franchisees, to open another 25 nurseries across the country. These developments will further elevate our position in the market and enhance parent awareness of the Monkey Puzzle brand.

With strong foundations in place at home, earlier this year a start was made on expansion abroad, in response to International Licence enquiries from a number of territories including the Middle East, Hong Kong and China.

At a time when many businesses were contracting due to the economic downturn, Monkey Puzzle is seen to have significantly bucked the trend and it is worth reading on to see how this was achieved. There is certainly no mystique – it’s all due to best practice in each element of the operation.


We have a well-established system that aims for each of our Franchisees (the great majority of whom have no previous experience) to thoroughly replicate the highly successful Monkey Puzzle formula. This deals with literally everything, from guidance on site-finding right through to the launch publicity which creates local awareness ahead of opening day.

Our support obligations continue by means of a substantial package of management services, including central accounting for Franchisees’ positive cash-flow and regular meetings to guide on all operational matters and optimum profitability.   We are accredited as Associate Members of the British Franchise Association and are completely committed to the success of our Franchisees.


In the U.K. children’s nurseries have to be approved by the regulator Ofsted whose demanding requirements are comprehensively fulfilled in the Monkey Puzzle franchise. Consequently training is of the essence and our programme, which is regarded as one of the best in nursery management, is based on substantial practical knowledge.


Every Monkey Puzzle Day Nursery runs to the highest standards with a distinctive ambience in which children thrive and parents have complete confidence. A business with a clearly identifiable long-term future, the return on investment appears excellent, based on a very healthy trading track record.


Our investment in franchise development is considerable, evidenced by a head office function that delivers second-to-none back-up to our Franchisees.   Headed by the founders, husband and wife team Mark and Rebecca Crosby, respectively Franchise Director and Operations Director, the line-up comprises:

  • Market Researcher and Site-Finder
  • Nursery Designer
  • Educational Co-ordinator
  • Training Co-ordinator
  • I.T. Support Manager
  • Graphic Designer
  • Franchisee Support Managers
  • Financial Controllers (responsible for Franchisees’ customer accounting).

Not least, we also have good relations with the main banks which we are pleased to introduce to prospective Franchisees.   Given the sound performance of Monkey Puzzle Day Nurseries, financing packages continue to be made available subject to individual circumstances.


If you are exploring children’s nursery franchises please talk to us.

We will welcome all your questions and aim to answer them fully. Inevitably there are one or two new arrivals in the sector with whom we welcome comparison. We are confident you will find there is no substitute for genuine knowledge and understanding, our continuing expansion clearly being driven by those who value solid experience, both in nursery management and franchising.